Florida State Athletics: Fan Experience

I worked as a Marketing Associate with Florida State Athletics, supporting game-day marketing, fan engagement, sponsorship activations, and community outreach across softball, basketball, and baseball: contributing to the game-day experience for crowds of 2,000+.

I executed and supported fan-facing promotions and activations including Senior Day, Easter egg hunts, trading card giveaways, Fan of the Game, trivia, and other in-game engagement initiatives.

I assisted with sponsorship activations for partners including Whataburger and Truist, helping ensure partnership elements were properly executed during games. I also supported marketing tables and fan engagement initiatives, interacting directly with fans to promote campaigns and enhance the event experience: collaborating with athletics marketing and game-day staff to coordinate promotional activities, community initiatives, and event logistics in a fast-paced live sports environment.